Community Stories

As part of our 50th Anniversary celebration in 2023, riders shared stories about how GCTD has connected them to work, school, family, and opportunity over the past five decades.

History

This timeline highlights some of the major milestones celebrated during GCTD's 50th Anniversary in 2023.

1973

Founding of GCTD

GCTD was founded in 1973 as “South Coast Area Transit” when the cities of Ojai, Oxnard, Port Hueneme and San Buenaventura executed a Joint Powers Agreement that created “SCAT” to develop and operate local and intercity public transportation in western Ventura County.

SCAT is Renamed to Gold Coast Transit

South Coast Area Transit is renamed to Gold Coast Transit to better reflect its location along California’s “gold coast”, a nickname often used to describe Ventura County.

2007

gold coast transit bus older design

2014

GCTD Becomes a Special District

In October 2013, Governor Brown signed Assembly Bill AB 664, which formed the Gold Coast Transit District. The district legislation was initiated in response to Senate Bill SB 716, which required that all TDA funds in Ventura County be used solely for public transit purposes. Formation of a transit district allows GCTD’s Board of Directors and staff greater flexibility in implementing service improvements by looking beyond jurisdictional borders in order to efficiently and effectively meet the public’s transit needs.  The agency officially became a district on July 1, 2014.

New Headquarters

In 2019 the District moved into new headquarters located at 1901 Auto Center Drive in Oxnard CA.  The New Operations and Maintenance Facility will allow GCTD to continue to meet the growing transit needs of the community.

2019

aerial of new gctd facility

2023

New Mission, Vision & Strategic Plan

In 2023, GCTD proudly celebrated a monumental milestone—our 50th Anniversary. This significant year marked not only a half-century of dedicated service and evolution but also the commencement of an exciting new chapter in our journey. With a forward-looking approach, our Board approved a comprehensive three-year strategic plan in July, aimed at enhancing our service quality, ensuring safety, broadening our financial base, increasing employee engagement, and boosting our community involvement. Our new Mission, Vision, and Strategic Plan are the results of extensive collaboration and reflect our core values of professionalism, respect, efficiency, and reliability. Together, we look forward to continuing to serve and connect our community with the same high standards as we have for the past 50 years.

Advancing Service for the Future

GCTD continued implementing its Strategic Plan, transitioned GO ACCESS and Flexible Services to directly operated service, and implemented its first fare adjustment in more than a decade to support long-term service sustainability.

2024

1973

Founding of GCTD

GCTD was founded in 1973 as “South Coast Area Transit” when the cities of Ojai, Oxnard, Port Hueneme and San Buenaventura executed a Joint Powers Agreement that created “SCAT” to develop and operate local and intercity public transportation in western Ventura County.

2007

SCAT is Renamed to Gold Coast Transit

South Coast Area Transit is renamed to Gold Coast Transit to better reflect its location along California’s “gold coast”, a nickname often used to describe Ventura County.

gold coast transit bus older design

2014

GCTD Becomes a Special District

In October 2013, Governor Brown signed Assembly Bill AB 664, which formed the Gold Coast Transit District. The district legislation was initiated in response to Senate Bill SB 716, which required that all TDA funds in Ventura County be used solely for public transit purposes. Formation of a transit district allows GCTD’s Board of Directors and staff greater flexibility in implementing service improvements by looking beyond jurisdictional borders in order to efficiently and effectively meet the public’s transit needs.  The agency officially became a district on July 1, 2014.

2019

New Headquarters

In 2019 the District moved into new headquarters located at 1901 Auto Center Drive in Oxnard CA.  The New Operations and Maintenance Facility will allow GCTD to continue to meet the growing transit needs of the community.

aerial of new gctd facility

2023

New Mission, Vision & Strategic Plan

In 2023, GCTD proudly celebrated a monumental milestone—our 50th Anniversary. This significant year marked not only a half-century of dedicated service and evolution but also the commencement of an exciting new chapter in our journey. With a forward-looking approach, our Board approved a comprehensive three-year strategic plan in July, aimed at enhancing our service quality, ensuring safety, broadening our financial base, increasing employee engagement, and boosting our community involvement. Our new Mission, Vision, and Strategic Plan are the results of extensive collaboration and reflect our core values of professionalism, respect, efficiency, and reliability. Together, we look forward to continuing to serve and connect our community with the same high standards as we have for the past 50 years.

2024

Advancing Service for the Future

GCTD continued implementing its Strategic Plan, transitioned GO ACCESS and Flexible Services to directly operated service, and implemented its first fare adjustment in more than a decade to support long-term service sustainability.

Building on 50 Years of Service

HydroBus
Achieving Zero Emissions Transition by 2040.

GCTD received a $12.1 million FTA grant to fund the first phase of GCTD’s zero-emissions roll out plan.  Learn more here.

Expanded Mobility Options

GCTD expanded its mobility options to offer additional origin-to-destination services, including ACCESS ZONES and Late Night Safe Rides. In summer 2023, GCTD expanded mobility options through services including it’s pilot program GO NOW Microtransit, a temporary on-demand, shared-ride service within a specific zone in South Oxnard for a low cost of $2.00 per ride.

Convenient Payment Options

GCTD added mobile ticketing in 2016 with the launch of the Token Transit app.  Since then, GCTD has added the countywide pass, VCbuspass, in both the mobile version and contactless tap card.

Strategic Planning

GCTD adopted its Strategic Plan in 2023 and continues implementing initiatives that improve service, safety, employee engagement, financial sustainability, and community partnerships.