Short Range Transit Plan: Your Vision, Our Mission

What is the Short-Range Transit Plan (SRTP)?

West Ventura County is made up of vibrant and dynamic and ever changing communities. This is especially true of the last few years with significant change to West Ventura County, impacting every aspect of life – including public transportation. To better serve our community, Gold Coast Transit District (GCTD) needs a transportation network that reflects the new ways we live, work, shop, travel, and play.

The Short Range Transit Plan (SRTP) is the tool to get us where we need to go. The purpose of the SRTP is to improve mobility and quality of life in our region by:

  • Enhancing transit effectiveness and efficiency  
  • Restructuring bus service to optimize economic growth and regional connectivity 
  • Assessing the feasibility of creating a higher-quality transit corridor between Oxnard and Ventura 
  • Improving ridership, reliability, and customer experience.

SRTP Goals

Improving Mobility

Improving mobility by making bus service more frequent and aligning it better with new travel and development patterns in western Ventura County.

Enhancing Customer Experience

Enhancing Customer Experience by simplifying bus routes, providing more seamless connections between routes, and shortening transfer times.

Focusing on Equity

Focusing on Equity by connecting vulnerable populations to the fixed-route network and providing opportunities for low-income residents to use transit.

Ensuring Financial Sustainability

Ensuring Financial Sustainability by maximizing existing resources through routing and scheduling efficiencies and leveraging regional and state operating and capital funding for transit.

Promoting Environmental
Stewardship

Promoting Environmental Stewardship by supporting GCTD’s transition to zero-emissions buses and targeting longer transit trips within our service area to reduce vehicle miles traveled.

Recommended Bus Service Improvements

We asked for community input on the current transit system. Riders told us what they think is working well and what could be improved. Non-riders weighed in on what might entice them to give transit a try. Based on that feedback and technical analysis, GCTD developed recommended service changes to 13 GCTD routes. After seeking feedback from our passengers and community, the recommendations were adopted in the Fall of 2024.

Overall, the SRTP recommendations will improve weekday frequency on six routes and weekend frequency on seven routes. They will increase access to 30-minute-or-better weekday service by 21% and 40-minute-or-better weekend service by 73%. They will also improve transfer times at the Ventura Transit Center, Oxnard Transit Center, and The Esplanade.

Transit Opportunity Corridor

In parallel with the SRTP, GCTD is studying the feasibility of creating a Transit Opportunity Corridor (TOC) in western Ventura County. A TOC is designed to provide fast, high-frequency bus service between major destinations. This service would run every 15-20 minutes during most of the day. Each stop in a TOC would have enhanced amenities and provide a comfortable and safe location for customers waiting for the bus. At locations with poor access, pedestrian improvements may be part of a TOC project. As part of this study, GCTD is considering seven alignment alternatives made up of different routing and stop locations. We would like your feedback on these alignments which will be filtered down to a list of top options.

Final Plan Documents

Find the adopted Short Range Transit Plan document here.

Find the full Existing Conditions Analysis Report here.

Contact Info

Austin Novstrup, Planning Manager

Anovstrup@gctd.org